We're now part of BTG Eddisons - Visit our new website BTGEddisonsPropertyAuctions.com
Lot
138
Auction: 29th January 2026 Live Stream Auction 29/01/2026 - Bidding opens Thursday 29th January 9:00 AM

The New Mayfair Hotel, 673-677 New South Promenade, Blackpool FY4 1RN

We've unified our Auction Brands
If you're interested in this lot visit BTG Eddisons Property Auctions to book a viewing, submit an offer, send an enquiry and more.
View more details about this property on our new auction website
Share this Property
Property Details
Location
Auction Details
Description
A substantial four storey hotel extending to approximately 1,949 Sq.M (20,978 Sq.Ft) (source EPC) situated in a prime location on Blackpools sought after South Shore promenade with stunning sea views. Now offered with vacant possession, the property has been extended and re-modelled in recent years and offers fully accessible facilities and bedrooms for guests with restricted mobility amongst the 43 en-suite bedrooms. There is potential to increase the bedrooms to 45 by converting the staff rooms. The ground floor details large open spaces including a bar and restaurant area along with a fully equipped commercial kitchen and offices. There are a total of 3 passenger lifts throughout the building as well as accessible entrance points and a small car park to the rear. The sale represents an excellent opportunity for the property to trade again as a hotel or potential for conversion into a number of residential apartments, subject to any necessary planning consents.

The building comprises an end terrace property situated on the corner of New South Promenade and Cardigan Place overlooking the sea front. The immediate surrounding area comprises a mixture of hotels, residential apartment buildings and houses in a sought after area of Blackpool. A number of the main tourist attractions are all within a short walk of the property with good public transport connections nearby, including Squires Gate train station.
Accommodation

Ground Floor
Reception Area, Bar/Restaurant, Kitchen, Offices x 4, Laundry Room, Staff Room, Store Rooms, Two Bedrooms.

First Floor
Bedrooms x 15 (all en-suite).

Second Floor
Bedrooms x 16 (all en-suite).

Third Floor
Bedrooms x 10 (all ensuite).

Outside
Car park to the rear.

Draft Sales Details
These sales details are awaiting vendor approval.

Note
Prospective buyers are advised to make all necessary independent enquiries prior to placing their bid as this will be binding.

Note
We refer prospective buyers to Entry C2 C4 C5 in the legal pack and we advice you to make all necessary independent enquiries prior to placing their bid as this will be binding.

Costs
Auction Details:

The sale of this property will take place on the stated date by way of Auction Event and is being sold under and Unconditional sale type.

Binding contracts of sale will be exchanged at the point of sale.

All sales are subject to SDL Property Auctions Buyers Terms. Properties located in Scotland will be subject to applicable Scottish law.

Auction Deposit and Fees:

The following deposits and non- refundable auctioneers fee apply:

• 10% deposit (subject to a minimum of £5,000)

• Buyers Fee of 1.2% of the purchase price (subject to a minimum of £1,500 inc. VAT)

The Buyers Fee does not contribute to the purchase price, however it will be taken into account when calculating the Stamp Duty Land Tax for the property (known as Land and Buildings Transaction Tax for properties located in Scotland), because it forms part of the chargeable consideration for the property.

There may be additional fees listed in the Special Conditions of Sale, which will be available to view within the Legal Pack. You must read the Legal Pack carefully before bidding.

Additional Information:

For full details about all auction methods and sale types please refer to the Auction Conduct Guide which can be viewed on the SDL Property Auctions home page.

This guide includes details on the auction registration process, your payment obligations and how to view the Legal Pack (and any applicable Home Report for residential Scottish properties).

Guide Price & Reserve Price:

Each property sold is subject to a Reserve Price. The Reserve Price will be within + or - 10% of the Guide Price. The Guide Price is issued solely as a guide so that a buyer can consider whether or not to pursue their interest. A full definition can be found within the Buyers Terms.

Our Nearest Office

Liverpool 600x300

Liverpool

You may also like

001

Spencers Farm, Feltwell Road, Southery, Downham Market PE38 0PF

002

Gospel Hall, Caledonian Road, New Bradwell, Milton Keynes MK13 0AP

003

286 Cherry Lane, Liverpool L4 8SG

004

29 Slackswood Close, Ellesmere Port CH65 3AH

005

5 John Street, Thringstone, Coalville, Leicestershire LE67 8LN

006

45 South Street, Ellistown, Coalville, Leicestershire LE67 1EJ

007

52 Attenborough Lane, Beeston, Nottingham NG9 5JW

008

12 Richmond Avenue, Sandiacre, Nottingham NG10 5GY

Search Available
Online Auctions
Search online auction icon
Guide to
Buying at Auction
Buying guide icon
Guide to Selling
Your Property
Selling guide icon
Sign Up For
Auction Alerts
Alert icon